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5 PR Power Tips from Jessica Simpson, Madonna and Paris Hilton

By: Michelle B. Williams

Paris Hilton,Jessica Simpson and Madonna.

Love them or hate them, these famous celebrities are media darlings. They know how to get and keep attention. Attention in today's hyper competitive and noisy markets equals power.

How could you and your business benefit from applying some of their powerful self-promotion lessons? Here are 5 Free Publicity tips that you can apply to get your business and ideas, the attention and name recognition that you deserve.

1. Got personality? Then let it shine

Using grey, corporate speak will blend you with the rest of the forgettable stuffed shirts. Let your own unique personality shine. Instead of impersonal corporate communications, tell the story of you and your business. What personal challenges did you overcome to get where you are today? Are you a natural at what you do? What fun, social projects has your Company launched?

2. Share your problems and challenges

Jessica Simpson's popularity soared when news of her crumbling marriage surfaced. We can relate to others who are facing problems that we have struggled with ourselves. So inspire and bond with your target audience by sharing your own personal battles and triumphs.

3. Develop your own fans, who can share your story for you.

Their average fan, can give you the latest news on Paris, Madonna and Jessica in a flash. You must leverage your satisfied customers to tell your story.

When a client is pleased with your service, get more than a verbal thank-you. Get them to send in a letter, preferably along with a picture of them using your product, that you can use as a testimonial.

4. Break out of boring, traditional boundaries

From Material Girl to devoted mom and children's author, Madonna has successfully reinvented herself by pushing the boundaries. Likewise, you can step outside your industry soap box. Sponsor a community group, start up your own awards service. Remember, no one ever talks about the plain vanilla

5. Escape the -perfection trap- Could Paris Hilton win any talent contents? But she does not let a lack of serious talent stop her from putting her work out there. Your ideas and projects may never be perfect, but share them anyway. Let your audience tell you how to make them better.

As the level of advertising noise and daily distractions continues to rise, finding a way to get noticed in your marketplace is becoming harder and harder.

Even costly, paid advertising has its limits as your audience becomes more time strapped, ad weary and cynical. What's a solution? A greater use of free publicity strategies.

So how can a real estate agent, a chiropractor or ambitious entrepreneur tap into the publicity goldmine, if they lack an heiress' fortune to hire a publicist on a $10K monthly retainer?

Fortunately free web2.0 publicity and the popularity of user generated content, can be used to turn many professionals, and entrepreneurs into local celebrities in their back yard.

The key is the ability to win the web2.0 publicity game. The lowest hanging goalpost in the web2.0 free publicity game is My Space.

The best part is that MySpace makes getting into the free web2.0 publicity game quick and easy. It is free to join myspace.com and you can establish your online presence in a matter of five minutes or less, with a host of free tools that MySpace places at your fingertips. See you on myspace.com

Article Source: http://www.articlemonk.com

You too can Mine the MySpace Free Publicity Goldmine. Make sure you get your Free AUDIO on How to get Free Publicityon MySpace. Warning:Getting many Friends on MySpace is just the beginning of Life as a MySpace Legend.
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