Tim Knox's Articles

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  • Is Selling On eBay Just A Hobby Or A Real Business?
    With so many people selling on eBay these days this is a question I get all the time. To many eBay sellers the thought of running an actual business is about as appealing as getting negative feedback, so they go out of their way to convince themselves that selling on eBay is really "just a hobby" and therefore, should not be susceptible to income tax laws
  • How To Create Your Own Info Product
    In the last article we talked about why informational products are the best type of products to sell online. An informational product can be a digital book (known as an e-book), a digital report or a white paper, a piece of software, audio or video files, a web site, an ezine (electronic magazine), or a newsletter.
  • Does Your Website Induce Seizures?
    If visitor's are not clicking past your fancy Flash intro page, you don't have to be a genius to figure out that therein lies your problem. Remove the Flash intro page for a few weeks to see if your website's click-through rate improves and the number of page views increase. "Click-through rate" refers to the number of visitors who click links on your homepage to go deeper into your site.
  • Don't Fall For The Latest Internet Identity Theft Scam
    The shear number of PayPal customers is one reason it has become a popular target of scam artists trying to steal personal information from individuals and businesses alike. Identify theft is on the rise. Thanks to the Internet stealing someone's identity has never been easier. At any given moment, there are any number of Internet thieves using all manner of high tech wizardry to steal personal and business information from unsuspecting souls,
  • When It Comes To eBay, Don't Follow The Herd
    While it's true that selling products on eBay can be a quick, low cost way to launch an online business, following the herd by selling the "hot product" of the moment, is not a great idea. To the contrary, chances are you will be stomped in the ground by the herd and left lying in the dust with your unsold inventory in hand.
  • How To Tell If Your Amazing New Product Idea Is Really Worth Gambling On
    I'm a lousy poker player, mainly because I can't help grinning like the village idiot when blessed with a winning hand or frowning like a sad clown when dealt a dud. I also never make odds on the success of "amazing new products" because more often than not the only thing that's amazing is the way the product is totally ignored by the buying public.
  • Investing In Son's Business Could Cause A Real Family Feud
    It sounds like your wife wants to make a gift of the money, expecting nothing in return but the undying love of her last born son. You, on the other hand, don't know if you should offer the money as a loan (should I loan him the money) or as an investment (worried that my investment will be lost). Until you can make that distinction, your money should remain in the bank.
  • Perceived Value Is In The Eye Of The Beholder
    Pricing is an important aspect of every business because price is used to create financial projections, establish a break even point, and calculate profit and loss. It's also important to establish a good price point from the beginning because it is much easier to lower prices than to raise them.
  • The
    "This year I will start my own business!" I call it "The American Dream Resolution," and like most New Year's resolutions it is a proclamation of intent that is often made, but seldom carried out (at least in an effective manner).
  • The Business Autopsy: A Fact Of Life
    Last week we discussed the importance of performing an autopsy on a dead business. No, I haven't been watching too many of those wonderfully graphic, TV forensic investigation shows. The reason I recommend you do a business autopsy is to uncover the exact reasons why the business died
  • The Thick Line Between Buddy and Boss
    I have made just about every business blunder you can imagine. I am like the Evel Knievel of the small business world, if Evel Knievel wrote a weekly column on motorcycle safety. One of the more unpleasant things I've had to do is fire a good friend who was not doing the job I hired him to do. He needed a job, I needed an employee, so I thought I would give him a shot
  • There Are No Dumb Business Questions, Not!
    I've gotten a few head-scratchers in response to this column. You know who you are, but don't worry, your secret is safe with me. I have a confession to make. Writing an advice column, whether it be advice for love or money or business, is often hard to do with a straight face. Occasionally a question comes over the digital transom that just makes me go, "Huh?"
  • What's The Customer Service Buzz About Your Business?
    If you're a regular reader of this column you know that my number one pet peeve is bad customer service. Nothing chaps my backside more than paying hard-earned money for a product or service only to have the provider of said product or service become apathetic, obnoxious or just downright rude after the transactional smoke has cleared.
  • When It Comes To An Office Lease, It's ALL Fine Print
    One of the biggest mistakes many entrepreneurs make when leasing commercial space is not reading the lease. Forget reading the fine print. When it comes to a lease its ALL fine print. Don't believe me? Let me tell you the true story of my friend, Homer, whose name I have changed to protect the ignorant.
  • Entrepreneurs Just Get Better With Age
    According to recent studies 22 percent of men and 14 percent of women over 65 are self-employed. That's compared to just 7 percent for other age groups. According to a Vanderbilt University study the number of entrepreneurs age 45 to 64 will grow by 15 million by 2006.
  • How To Handle Customer Billing Snafus
    Seriously, whether the client owes you the money or not is a moot point. Yes, you made an accounting mistake, but if the client agreed to pay you a certain amount each month in exchange for certain services rendered, and you have been under-billing that client for delivering those certain services, the client owes you the money, period.
  • The Secrets Of Starting A Successful Ebay Business
    If Fred Sanford were alive today, Alex, I'm sure he'd be earning his ripple money by selling quality junk on eBay. While it's also true that one man's junk is another man's treasure (I have a garage full of treasure to prove this point), your chances of building a profitable business selling "junk" on eBay (or anywhere else, for that matter) are slim to none.
  • Do You Have What It Taks To Be An Entrepreneur
    There are a variety of skills you'll need to succeed as an entrepreneur and chances are do not possess them all. One of the great things about being an entrepreneur is that if you lack certain skills you can always hire people with those skills to help round out your company skill set.
  • Taxing Your eBay Profits
    As a small business person-slash-advice columnist I dread the first quarter of the new year. Not because in my mind my own business fortunes start at zero again every January or because I have already dismissed every New Year’s resolution I made when the clock rang out the New Year. No, the reason I dread the first quarter of the new year is that my email box floods with questions about business taxes and the IRS, my two least favorite subjects on earth.
  • Taxing eBay Part Deux
    Several folks argued that just because their little eBay hobby generated a little cash, that didn’t make it a full blown business. It seems they consider the income from their little hobby to be financial manna from Heaven and thereby not taxable by earthly tax collectors. I’ve always been amused by folks who try to impress me with talk about their “little side business” but when the subject turns to taxes they suddenly refer to it as “my little hobby.”
  • Franchising Pros and Cons
    Some folks offered helpful insights and suggestions on how to pick a franchise and a few things to watch out for, while other emails came from current franchise owners asking me to help them sell their operations to Anthony R.
  • If You Build It, Will They Come?
    Assuming that a website will automatically attract customers is the single biggest mistake that many business owners make. It is this mistake that eventually leads them to dismiss their website as a failure and abandon their online sales efforts.
  • Maintaining Your Business Website
    If you want to be a web designer, be a web designer. However, if the key focus of your business is building widgets, it doesn’t take a rocket scientist to figure out that your time would be better spent building widgets, not Web sites
  • Online Payments Make It Easy For Your Customers To Buy
    I have helped many clients set up online credit card processing systems and more than once I've had to sit down with the bank issuing the merchant account and educate them on how online payment systems work. Don't believe me? This is a direct quote (here's the Bible, here's my hand) from the manager who was in charge of processing Internet merchant account applications at a local bank, "When someone pays online how do they swipe the credit card in their computer
  • The Business of Identity Theft
    The allure of PayPal is that it does not require the seller to have a bank merchant account through which to process credit cards. Anyone with a verifiable email address and bank account can use PayPal and the service can be implemented almost immediately after registering.
  • The Internet Tax Man Cometh
    If your small business is like most, the majority of your large purchases are made locally from companies that already collect sales tax. Furniture and computer equipment are typically the largest ticket items a small business buys, so unless you bought your desks and computers off of Ebay (which is highly possible these days) you should be OK.
  • With a Lease The Devil Is In The Details
    This week we'll discuss the most important aspect of the process: signing a commercial lease (insert dramatic music here). One of the biggest mistakes many entrepreneurs make when leasing commercial space is not reading the lease. Forget reading the fine print. When it comes to a lease its ALL fine print
  • What's In A Name? When It Comes To Your Business, Plenty!
    In fact, deciding on a business name is one of the most important decisions you will ever make. The right business name can help you rise above the crowd while the wrong business name can leave you trampled in the rush.
  • Credit Cards, Merchant Accounts, and Your Bottomline
    The decision to accept credit cards is a wise one for any retailer. I agree with financial guru Dave Ramsey's teachings regarding the use and abuse of credit cards. Many people dig deep holes with credit cards that are hard to climb out of. But, from a practical business point of view, any retail business that does not accept credit cards is leaving money on the table.
  • Do You Pay Taxes On eBay Income?
    Last week's column on whether you were required to report income earned from eBay sales to the IRS sparked a number of additional questions and comments from eBay sellers who were hoping that I could somehow validate that their eBay activities were mere hobbies instead of actual businesses and therefore not susceptible to IRS taxation
  • Business Is No Guarantee of Riches
    We have all had customers who expected far more than was their due: customers who were unreasonable, overly-demanding, condescending, hard to please and sometimes, even dishonest in their dealings with you. When a customer's reasonable expectations become unreasonable demands you must decide whether or not that customer is doing more harm to your business than good.
  • Is Your Website Credit Card Friendly?
    If you think hooking up a brick-and-mortar location with a credit card system stymies most bankers, try asking them how to do it on your website.
  • Cut Start-Up Costs By Using a Dropshipper
    Dropshippers, as they're called
    --are an excellent way to start your e-business and, if done properly, don't have to be a costly endeavor. There are literally hundreds of companies out there that will dropship products for you, everything from gifts and housewares to power tools and furniture.
  • Don't Be Afraid To Give Problem Customers The Boot
    We have all had customers who expected far more than was their due: customers who were unreasonable, overly-demanding, condescending, hard to please and sometimes, even dishonest in their dealings with you. When a customer's reasonable expectations become unreasonable demands you must decide whether or not that customer is doing more harm to your business than good.
  • Teaching Large Companies To Think Like The Little Guys
    The fact that innovation and entrepreneurship run rampant in smaller companies, but is often suppressed in larger companies is nothing new. Management guru Peter Drucker first addressed the issue in his 1985 book, Innovation and Entrepreneurship. Drucker wrote that one of the most often-asked questions in many a 1985 boardroom was, “How can we overcome the resistance to innovation that plagues most organizations?”
  • Teaching The Big Boys To Think Small
    Last week I told you about a recent report from The Conference Board that has a lot of big company CEOs concerned about competition from smaller, more innovative and entrepreneurially-minded companies. To refresh your memory, The Conference Board's CEO Challenge 2004 reported that 87% of the 540 global businesses surveyed cited innovation and enabling entrepreneurship as priorities for their companies, and 31% considered these issues of "greatest concern.”
  • Opportunity Does Not Knock
    I can tell you that as a breed, entrepreneurs are an impatient lot and many jump on the first business bandwagon that comes along just for the sake of being in business. That’s a big mistake that usually comes back to bite them in their entrepreneurial behinds.
  • Veteran Entrepreneurs Are Growing In Ranks
    What my eldest offspring doesn’t understand is I have a great life. In fact, I am living the life I have always dreamed of living. My life just happens to revolve around Planet Business. I am an entrepreneurial addict, a business junkie. Business is my chocolate, my Krispy Kreme donut, my nicotine, my caffeine, my crack. Maybe I’ll start a 12 step program for entrepreneurs who want to kick the habit and charge a cover to get in. Hi, my name is Tim, and I’m an entrepreneur.
  • How Good Is Your Big Idea
    Every business idea, no matter how good it sounds while bouncing around inside your head, should be put to the test before you invest time and money into its execution. Success lies not in what you think of your idea, but what the buying public will think. Many entrepreneurs find out too late that the public’s opinion of their idea differs greatly from their own.
  • To Go or No Go, That Is The Question
    Many entrepreneurs would rather have their front teeth pulled without anesthetic than go to the time and trouble of creating a feasibility plan; often because they are afraid of what it will reveal
  • For Entrepreneurs A SIMPLE Plan May Be Best
    Let me give you a quick overview of a few of the retirement plans available to small businesses so you at least have an idea of what’s out there before you start your search for a good financial advisor.
  • Is Brick and Mortar A Passing Fad?
    During the dot-com boom the mantra was “Brick and mortar is dead!” Then when most of the dot-com’s crashed like an elephant sitting on a wicker chair, the mantra suddenly changed back to “The Internet is dead! Long live brick and mortar!”
  • The Latest Email Scam Is Nothing New
    The eBay scam is just the latest in a long line of sophisticated attempts to steal personal information through online means. Customers of PayPal, Amazon, Dell Computer, eTrade, Bank One, and many other online merchants have been the target of such scams in recent years
  • An Entrepreneur and a Life To Be Remembered
    Most of you who read this column probably have no idea who Corey Rudl was or what he accomplished during his short life, and that’s OK. You also have no idea of the imprint he made on me and millions of others who make our living (at least in part) as online marketers. Again, that’s OK. For all his accomplishments, those who knew him well have said that Corey was more concerned about building his businesses than being a public figure. By those accounts,
  • Are You Mentor Material?
    Typically, there are three things every good mentor should have: time, patience, and a genuine desire to help another person succeed without expecting anything in return. If you have an abundance of those things, then being a mentor can be a highly rewarding experience. If not, please see the rubber plant reference
  • How To Profit Using eBay's Saved Search Feature
    Did you know that eBay will help you locate products you can buy cheap, then flip for a quick profit? No? Then listen up, because I am about to let you in on a little known feature of eBay that can literally stuff wads of cash in your wallet in less than 24 hours.
  • How To Boost Your Bottom Line With Just Two Little Words
    I hate to sound like one of those cheesy get-rich-quick commercials, but this week I am going to let you in on a little secret that is so powerful that it will immediately change the way you do business. In fact, this little secret is so powerful that you will be amazed at its immediate effect on you, your employees, and your bottom line. This little secret is guaranteed to improve your relationship with current customers and if used wisely,
  • Do I Really Need A Business License and Tax ID?
    I've gotten quite a few emails recently from ebusiness owners who seem to think that just because their business is conducted online or from the comfort of home that the rules and regulations that govern brick and mortar businesses do not apply to them. The ebusiness questions I get most often do not involve building websites or conducting ecommerce
  • How To Make Big Money On eBay Selling Other People's Stuff
    Since eBay launched the Trading Assistant program last year, over 50,000 eBay sellers have registered as Trading Assistants to help other people sell their goods on eBay. As a result, eBay consignment businesses have sprung up all over the United States and are now starting to appear in Germany and the UK. This means opportunity for you...
  • Dropship Your Way To eBay Success
    Dropshipping has been around since Sears first started selling goods from its mail order catalogs over a hundred years ago. However, the idea of dropshipping still confuses many people who don't understand exactly how the process works.

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